Electricity Assignment Example | Topics and Well Written Essays - 1750 words

Electricity - Assignment Example Franklin's key contribution to the understanding of electricity was his discovery that lightning shared similar characteristics as the electricity that was found in rubbed amber by the ancient Greeks. Franklin's work was situated at around 1752, whereas the work of the ancient Greeks extend way back into the early history of western civilization, to the time of the flowering of Ancient Greek literature and philosophy (The Electricity Forum, 2012). Meanwhile, work on the early modern history of electricity exists that date back to 1769, testifying to the jump starting of the science of electricity generation not too long after Franklin's work with lightning (Priestley, 1769; Tom Henry's Code Electrical Classes Inc., 2012). Volta and Galvani would advance the understanding of electricity even further, by giving to the world the understanding of how electricity works in the context of Galvani's experiment with frogs. Volta's understanding of the way electric current is made from Galvani 's frog experiments would drive the field forward. Volta understood that when two metal conductors contact water/moisture in frog bodies, electricity was generated. This insight paved the way for the creation of the first modern batteries, in 1792. Moreover, another important derivation of Volta's work on electricity is that of the ability of electricity to travel through conductor wires (The Electricity Forum, 2012): In this way, a new kind of electricity was discovered, electricity that flowed steadily like a current of water instead of discharging itself in a single spark or shock. Volta showed that electricity could be made to travel from one place to another by wire, thereby making an important contribution to the science of electricity. The unit of electrical potential, the Volt, is named after Volta (The Electricity Forum, 2012) On the other hand, whereas Volta demonstrated electricity transfer by wire, the development of large-scale transmission of electricity is credited to Michael Faraday. Faraday inverted the hypothesis that electricity is able to generate magnetism, and posited that magnetism could also bring about the generation of electricity, a hypothesis that was proven to be correct from his own experimental setups. The answer to Faraday's problem of generating electricity with the use of magnets lay in setting the magnets into motion. He was able to then show that magnetic fields in motion set into play the dynamics of electricity generation in this fashion. Four decades from that work by Faraday, on the other hand, Thomas Edison would set in motion the experiments that would bring about the production of the electric DC generator on a scale that could be considered practical. It was with DC electricity that Edison first lit up his experimental transmission and lighting infrastructure in New York and in his lab. On the other hand, while the Edison setup was functional, DC current faced many criticisms of its shortcomings, which led to AC elec tricity being developed and eyed as a more suitable mode of electricity generation and transmission on large scales (The Electricity Forum, 2012). The work of Edison deserves special mention for the vast number of peripheral

A Campaign Plan for Release of Rolling Stones` Hardcover Book 50 Essay

A Campaign Plan for Release of Rolling Stones` Hardcover Book 50 - Essay Example The band records sale of a minimum of 200 million globally (Heinlein, 2009). Creative Industries create a noteworthy attraction from the millions of anticipating fans who pause as customers. This prompts the need for a marketing strategy for the tour that will be conducted by, The Rolling Stone. There is a pending need for the record companies to study and understand the marketing situation and utilize the opportunities. Unlike products, marketing music industry requires the singer to produce music that he likes and ignore the music strategy. This is because such music ends up inspiring the audience. The campaign aims at understanding the marketplace where the art is sold, the objective of the band, the strategy to be used to achieve the objectives, and the target population. How the strategy will be achieved, the staff hired to carry out the task, the allocation of funds into stages also proves paramount. The need to evaluate the steps ensures that the staffs are working towards the achievement of the goals (Hadley, 2001). The rolling stones opportunities and risks originate from the external environment. The external environment affects any business setting and is unavoidable. The opportunities come from fame acquired in various parts of the worlds such as Europe, North American around the 1960s British attack. The band was inducted into the rock and roll hall of fame in the year 1989, ranked by the critical acclaim and popular consensus and critics as the world’s finest rock and roll band. The band records various releases in various countries such as; United Kingdom with twenty-two studio albums; the United States, where they recorded ten live albums; amongst others. The band’s album, sticky fingers released, in the year 1971 preceded eight string with sequencing studio albums culminating to position one in the united states (Scott and Scott, 2011).